Case Studies

These are some of our feature clients with details about how we've helped them.

Sandknop Family Practice Sandknop Family Practice
The Sandknop Family Practice provides patient care services.. more

Customer Reference Forum Customer Reference Forum
The Customer Reference Forum holds yearly symposiums for reference program professionals in cities throughout the nation. In ... more

Moda Models Moda Modelos
Based in Dallas TX, Moda Modelos specializes in talent acquisition for several media industries including print, television, and film. Moda ... more

Annabell's Boutique Annabell's Boutique
Annabell’s Boutique specializes in unique gifts for newborns and their parents: personalized blankets made with the most luxurious ... more

Case Study: Annabell's Boutique

Company Description

Annabell’s Boutique specializes in unique gifts for newborns and their parents: personalized blankets made with the most luxurious of materials, featuring the family’s and newborn's information embroidered in the lining. These thoughtful gifts are sure to please and are often kept as family heirlooms.

Objectives

Annabell’s Boutique was the perfect example of a company whose products or services are exceptional, but whose website doesn’t quite reflect the quality of work produced. In addition to a site “face lift”, Annabell’s Boutique required a secure e-commerce solution to enable the online sales of their blankets.

Solution

The solution for Annabell’s Boutique was implemented in a series of stages. Paramount on the list was the e-commerce functionality. We developed a shopping cart from scratch using Microsoft’s ASP technology, and integrated the Authorize.Net payment gateway to handle online transactions, all while upholding the strictest security guidelines available for e-commerce today. Having completed this, we turned our sights to the visual appeal of the website, completely redesigning the layout to provide a more pleasing front-end for the user experience.

Articles

Marketing and the Design Interview
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Search Engine Optimization Techniques
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